We created The Academy, our proven methodology in program format for any designer who needs better clients, greater clarity, and real growth.
THE ACADEMY
The methodology for turning design into a profitable and strategic creative business.
Whether you've been running your studio for years or are just starting out with Ann idea, we'll help you eliminate what's holding you back, leave behind efforts that don't yield results, and focus only on what truly drives your business.
MEET YOUR TEACHER
ALEJANDRO FLORES
The Human Method Founder and Creative Director
I’m Alejandro Flores, founder and creative director of Human.
Over ten years ago—while still in college—I decided to bet on something that, at the time, felt almost impossible: building a world-class design studio.
I started with no contacts, no shortcuts, no mastery of the software, and—above all—without ever having worked at a studio, as “everyone” suggests you should in order to gain experience.
The only things I had were a clear idea, a strong intuition, the absolute willingness to uncover my own strengths, and an unshakeable conviction that I would make it happen.
And, as many of you have probably experienced, studying graphic design often brings more doubts than certainties—not just personally, but within your family as well. It happened to me. People doubted me. I doubted me.
But even in the middle of that uncertainty, I always held onto a purpose. And that purpose is what carried me whenever doubt showed up.
Over time, I understood that my value wasn’t in knowing every tool, but in seeing connections, directing ideas, and thinking strategically.
I learned that I didn’t need to be the most technical—I needed to be the clearest, the most structured, the one most capable of spotting opportunities and amplifying my strengths instead of collapsing under my weaknesses.
That shift in perspective changed everything.
What started as a personal project became Human—now a studio with clients in over 42 countries, more than 400 completed branding projects, collaborations with global brands, and recognitions such as the Dieline Awards, LAD Awards, and Pentawards, as well as being ranked among the top agencies in Mexico and Latin America.
But none of this happened by luck.
It happened because I realized design is more than technical skill, and that a valuable designer isn’t improvised—they are built. And because I understood that great clients aren’t just looking for design… they’re looking for judgment, vision, and connection.
Everything I’ve learned—what worked and what didn’t, what it cost me, the mistakes I made and the wins I earned, everything no one ever taught me—is what I want to share today.
If this resonates with you, and you want to build, grow with clarity, lead with confidence, and make a living from design without burning yourself out in the process, welcome.
Welcome to a very honest community.
Welcome to a deeply human connection.
Welcome to The Human Method.
Become one of the best
Write, strategize, communicate with clarity.
HUMAN
Human has been recognized as one of the best studios in Mexico and Latin America, with clients in more than 41 countries. With over 38,000 students, we have demonstrated the true reach of our methodology.
THE ACADEMY
The Academy is your direct access to the true method: how to think, design, manage, lead teams, and transform design into global impact through a series of programs and tools. Here, we share what can't be found on a platform, what can only be learned through real-world practice and the experience behind a global creative studio.
+38000
Students
+400
Projects with this method
+10
Years using this method
Join The Human Method community and access content from The Academy, strategies and resources to build a profitable creative business.
IF YOU WISH TO:
Expand your business mindset.
to allow you to position yourself, differentiate yourself, and compete in a saturated market.
Build a profitable and sustainable studio,
whether you work alone or want to form a team.
Create your own identity as a designer or studio,
that distinguishes you and allows you to command your true value.
Attract and close major clients
by presenting value creating solid proposals, and projecting professionalism.
Understand the power of creative direction,
and how your vision, judgement, and strategic thinking are what make you truly valuable.
Leave behind the 9-to-5 grind,
and move into a more strategic role, with clarity, direction, and vision.
Lead teams and projects,
mastering processes, communication, customer management and growth.
This is not just a program. It’s the bridge between where you are now and the career you know you could have.
THE ACADEMY IS FOR YOU IF:
You’re starting out as a freelancer or studio.
and you want to position your work, create a strategic portfolio, and attract well-paying clients.
You already have traction.
but you want to stop living project by project and start generating constant demand and real value.
You have a studio and you want to scale,
delegate, build a team, create a processes, and offer high-level creative direction.
You're in a 9-to-5 job that doesn't fulfill you,
and you're looking for more freedom, better income, and your own path.
You want to differentiate yourself,
create a strong identity, and understand how creative direction elevates your value and personal brand.
JOIN OUR COMMUNITY
THE ACADEMY
On this platform, you'll have direct access to various programs where you'll learn the know-how and methodology that Alejandro has developed over more than 10 years leading Human, a global studio.
You'll recieve: programs with guidance, expertise, mindset, and direction directly from the person who has led Human to work with more than 40 countries and win international awards.
Tools
HUMAN'S proven creative process, transformed into tools and templates designed to help you:
- Sell your ideas with confidence
- Reduce revisions and friction with clients
- Attract high value projects
All backed by HUMAN's real-world experience, guiding you every step of the way.